Coca-Cola said in its letter that "sanction regimes and other legal hurdles remain in place, impacting any considerations ...

Nike is the behemoth in the footwear industry and has the advantage of being the larger, much more recognizable company. But ...

South Carolina signee Tristen Harris of West Feliciana already has more 20 feet jumps than any girl in LHSAA history.

Players such as Tajh Ariza, Christian Collins, Marcus Johnson, and Katrelle Harmon put on a show at Nike EYBL Session 1 in ...

Nike continues to honor the legacy of Gianna "Gigi" Bryant, the late daughter of basketball icon Kobe Bryant, with the ...

Adidas has struggled with the end of the Yeezy product line and inventory management issues in North America, but appears to be having some success with new products in basketball and with its ...

ESPN host Stephen A. Smith was woefully shortsighted when trying to say that Browns rookie Shedeur Sanders was the same as ...

An out-of-home (OOH) marathon campaign by sports brand Nike is facing criticism for being ‘tone deaf’ following Yom HaShoah, ...

The Arizona Diamondbacks are getting closer to revealing their new City Connect uniforms from Nike, the first since the ...

Introducing .SWOOSH's "Dirty Triple White" take on the shoe, one that is designed to evolve from well-worn to clean.

The USC Trojans have a chance to make their 2026 recruiting class one of the best in program history. According to 247Sports, ...

While most sneaker fans who own the white-on-white Air Force 1 try to keep their pairs as pristine as possible, Nike's ...