It’s Rolex returning to its core “quite luxury” form — who remembers the psychedelic “Celebration” collection from 2023? — with just a dose of dopamine for some much-needed nostalgia ...

Let me take you through how luxury watches ... entering an established trend in watchmaking for the first time. But, just as we see from Apple and its iPhone, Rolex has adopted the trend in ...

Quiet luxury isn’t about screaming wealth—it’s about whispering it. It’s the art of looking effortlessly expensive without flaunting logos, chasing trends, or proving anything to anyone.

"Last week was our strongest week of the year, driven by strength in Rolex sales," Eugene Tutunikov, CEO of SwissWatchExpo, ...

We asked a watch expert about each character's timepiece on "The White Lotus" to see what their choices tell us about their characters.

"This trend has been mirrored in the expressions of interest lists held against the hottest models, not least because Rolex's highly ... Even as the movement of quiet luxury gently announced ...