“We wanted him to feel aspirational but also approachable, give him a little bit more heroic [feel], but also a touch of every man,” said Brawny Paper Towels brand director Amanda Earley. The CPG ...

The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under a single brand umbrella.

With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland ...

Duolingo’s marketing team got a shoutout on the language app’s Q1 earnings call on Thursday. Duolingo cofounder and CEO Luis ...

Chipotle’s YourPotle campaign — a compilation of mukbang TikTok content scored with “self-proclaimed TikTok rapper” Doechii’s ...

No doubt the conference has grown, almost too much depending on which attendees you spoke to at the Fountainbleu or Eden Roc, ...

To further investigate Meta’s strategy to dominate the social media market, the Federal Trade Commission summoned TikTok’s ...

How and when agencies bill for custom AI products — or even whether they’re client-ready — is still an evolving space.

Who will win the inaugural USA Campaign Cup? Only you can decide, so cast your vote for the championship final.

For the final round of voting, Snickers and BBDO New York’s Betty White (2010) will be squaring off against Jeep and Highdive ...

Agency Performance Review, we asked agencies large and small how AI has impacted their business. Here’s what they said.