"Last week was our strongest week of the year, driven by strength in Rolex sales," Eugene Tutunikov, CEO of SwissWatchExpo, ...

What do people reach for in their wardrobes when the economy heads south? Usually low-key, conservative clothes. Luxury ...

It’s Rolex returning to its core “quite luxury” form — who remembers the psychedelic “Celebration” collection from 2023? — with just a dose of dopamine for some much-needed nostalgia ...

Talking about trends in watchmaking can be a little tricky, as investing in the best watches is completely unique to your personal style. But in the world of luxury ... I spoke to Rolex expert ...

Quiet luxury isn’t about screaming wealth—it’s about whispering it. It’s the art of looking effortlessly expensive without flaunting logos, chasing trends, or proving anything to anyone.

Let me take you through how luxury watches ... entering an established trend in watchmaking for the first time. But, just as we see from Apple and its iPhone, Rolex has adopted the trend in ...

When it comes to watches, they can tell you more than just the time, our critic says. Find out what yours is saying — whether ...

These days, two opposing trends dominate the luxury landscape: loud luxury and quiet luxury. These styles represent not just fashion choices but entire lifestyles and mindsets. While loud luxury ...

We asked a watch expert about each character's timepiece on "The White Lotus" to see what their choices tell us about their characters.